The idea of niching down can seem scary for creative business owners. By narrowing your focus, you might think that you’re limiting your opportunities for other directions and avenues. But this couldn’t be further from the truth, and I have a fantastic guest for y’all today whose story will prove why.

Maria Killam is an internationally sought after color expert, design blogger, decorator, stylist, and bestselling author. She has a unique voice in the industry and understands color like no one else on the planet. And, she’s ridiculously funny and a joy to be around. While many of us were trading dollars for hours, Maria was creating scalable offers that allowed her to earn money in her sleep.

In today’s show, Maria shares how she became a world-renowned color expert and how she scaled her business to the incredible success it is today. We’re talking about showing up authentically online, how you might be leaving money on the table, and why being an expert doesn’t mean limiting your opportunities. Maria’s journey has taught me so much and I know you’ll get a lot out of this episode too.

What You’ll Learn from this Episode:

  • How Maria found her niche and exploded it into a successful business.
  • Why she started offering services online.
  • How her business now makes money while she sleeps.
  • What it really means to build a scalable business.
  • How Maria shows up for her followers.
  • Why you’re leaving money on the table by only working locally.

Listen to the Full Episode:

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